Digital Currency and Underlying Blockchain Technology Several years ago, possibly at the turn of the 21st century, an anonymous person or a group of people under the name Satoshi Nakamoto propounded the idea of bitcoin. Not much is known about this mysterious person except that he is of Japanese origin and has been working on the […]
How Blockchain Technology can Impact our Daily Lives? Blockchain is basically a digital ledger where all kinds of transactions between individuals and organizations are recorded sequentially in time-wrapped blocks, using cryptography. The cryptographic element ensures that the ledger data cannot be altered by any of the parties involved, making it immutable and unhackable. The ledger […]
How Blockchain Technology Could Revolutionize the Business World? Blockchain technology is currently underpinning the cryptocurrency such as Bitcoin. This new technology has the great potential of revolutionizing the world economy as a whole and the way we conduct business in particular. Blockchain is an open-source distributed database or ledger that uses the ‘state-of-the-art’ cryptography. It […]
How to Turn Your Hospital or Clinical Practice Website Into a Patient-Centered One? Today’s healthcare seekers, especially the tech-savvy millennial, expect the healthcare providers to give their first and foremost attention to the patients’ interests. They select the hospitals or the healthcare providers based on the ease of access and the quality of their service. […]
Why track the sources of new leads to your website? John Wanamaker, an American advertising and marketing pioneer of the late 19th century, once said that half of his advertising expenditure was a fruitless waste, but he had no clue as to which half of the spending really got wasted. In fact, no marketing expert can […]
Why Doctors, Medical Practitioners, and Hospitals Need Digital Marketing? Nowadays, patients are becoming more and more digitally aware and empowered consumers. They have access to extensive health-related information and selection of services online. A recent study reveals that almost half of the internet users search online for symptoms of their ailments and medical conditions even […]
How should you decide the “The tone of voice” for website or blog? A tone of voice is the unique manner in which a company presents its brand as distinct from its competitors. It is not about what you say about the brand, but how you say it. It consists of the language used, the […]
How can a Digital Portfolio increase your photography business? With the help of digital technology most of the professional photographers prefer to present their work on a portfolio website, which gives them the crucial advantage over other photographers in the niche market. A Digital Portfolio of your photography is intended to show off your photos […]
How photographers can benefit from digital marketing efforts? In today’s crowded and over-saturated market it is extremely difficult for photographic artists to work successfully and profitably. It takes great talent, expensive equipment and years of experience for a professional photographer to start the photographic career. However, without appropriate marketing skills, a professional photographer cannot create […]
